Final Straw is a not for profit lobbying group to make Cornwall the first plastic straw-free county in the UK. This B2B project aimed to grow awareness for the brand and provide interesting and striking material that would connect with the target audience, ultimately encouraging them to sign up via the website.
Final Straw Logo & Sticker
Idenna designed The Final Straw’s brand logo which was to become the main symbol of the campaign. This logo was extended to a sticker that businesses could apply to their premises to show that their business was signed up to the campaign.
Final Straw Flyer
This flyer was designed to provide information about the impact that plastic straws and plastic in general have on our oceans in a bid to further encourage businesses to sign-up to The Final Straw Cornwall campaign.
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Final Straw Sign Up Form & Pop Up Banner
This form was used for businesses to sign up to be a part of the campaign. The pop up banner was designed and created for event stands that the campaign visited and took part in.
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Final Straw Display Board & Business Card
A display board was designed for Final Straw campaign founders to hold in photographs. We also created business cards.
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Final Straw T-Shirts
T-Shirt designs were created for publicity images and for wearing out and about at events.
Final Straw Example - Idenna Creative