In these examples we have focussed on strong use of the brand colours alongside impactful people first imagery and video. The visuals have limited white space and clutter, and imagery is big and proud which allows for impact.
We think that a visual Blog or case studies page could be a great way to instantly engage and allow users to go into individuals’s stories and shared experiences and be inspired the wide range of ways that people have been supported by Unlocking Potential. People first imagery and video can be a powerful way for users to connect to case studies and information.
Please click a thumbnail to view larger images in lightbox.
These examples show a homepage that runs the full-width of the screen, with this layout images can be made large to have impact. The homepage would have a bit of a parallax feel so you could scroll down for more featured content. This content could also be repeated on other pages as well incase users didn’t scroll down and went straight into other pages.
These are only initial visuals at this stage. If we were successful in the tender application process we would work to the full brief and would be able to factor in all requirements that are needed for the redesign of the website.